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Brand Institute Review 2022. Is Brand Institute Legit?

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Brand Institute Review

Brand Institute logo

Brand Institute is a legit platform with BBB accreditation and a good online reputation. Although the platform prioritizes medical professionals, it represents a decent side gig for everyone.



Safe & Legit

Pay Per Survey

Earning Potential

Payout Process


  • Get paid from $2 to $5 per survey
  • Medical surveys pay as much as $30
  • No minimum payouts
  • Great customer support


  • More suited to medical professionals
  • Some areas only open to VIP members

Best Paying Survey Sites

Branded Surveys

Branded Surveys logo

$0.50 – $3 on average per survey with bonus points ($1 sign up bonus)

Average survey length is 10-20 minutes and minimum payout is $10

Collect rewards in PayPal, Direct Deposit or gift cards (100+ brands)

Survey Junkie

Survey Junkie logo

$1 – $3 per survey + extra ways to earn up to $100 with focus groups

Each survey time varies, but on average it takes 15 minutes to complete

Redeem rewards using PayPal, e-giftcards or bank transfer ($5 min)


LifePoints logo

Earn up to $20 each month (20 – 500 points per survey + 10 for sign up)

On average it takes 10-20 minutes to complete a survey ($5 min payout)

Available in 40+ countries from the age of 14 (PayPal and e-gift cards)

Is Brand Institute Legit?

Brand Institute has been around for decades. Since 1996, the company has developed a great platform, and this is showcased with its Better Business Bureau A grade rating. It has worked with some leading brands including Pfizer, Exact Sciences and Johnson & Johnson.

Brand Institute has a base in Miami, and they act as a brand identity consultancy with subsidiaries in medical products called Drug Safety Institute. The company has up to date terms and conditions and privacy pages, which allow users to read the fine print before signing up, creating a real opportunity to make some money from home. 

Brand Institute has a fairly good reputation online, with many users raving about the company’s professionalism and how well they pay. However, some Brand Institute review comments do complain about difficulties qualifying for surveys. 

How Does Brand Institute Work?

Brand Institute is a premier brand consultancy in the USA, creating a path for market research, specifically in medical products. The company offers paid market research surveys for major brands. 

What makes Brand Institute a little different from many survey platforms is that they specialize in medical products. For this reason, they target medical professionals to join panels and have surveys that are exclusive for people in the field. However, just because Brand Institute specializes in medical products, it doesn’t mean that non medical people cannot participate.

What is Brand Institute Sign Up Process?

The sign up process involves supplying your email address and other basic profile information. You will need to confirm your email address to complete the process. 

However, there is an additional section that is for medical professionals. So, if you work in the medical field, it is important to complete this section to provide access to more surveys and a higher rate of reward. 

While medical professionals are preferred, anyone 18 and up can join from around the world. 

You can sign up with Brand Institute here

How Much Brand Institute points are Worth?

Brand Institute does not use a points system, so all surveys show dollar values rather than points that need converting to understand your earnings. 

How Much Can You Make from Brand Institute Online Surveys?

Brand Institute makes it easier to participate in surveys. You simply need to check your email account for invitations for surveys. Inside the invite, you will see the survey topic, the anticipated length of time required for completion, and the reward on offer for finishing the survey. 

However, you can choose whether you want to complete the survey on the invite, as no surveys are mandatory or a requirement. Surveys typically take up to 30 minutes, and most surveys offer $2 to $5. However, medical surveys pay as much as $30. 

Unfortunately, there is no reward for incomplete or disqualified surveys. However, if you match the survey criteria, you can expect approximately 20 surveys per year. 

If you’re a nurse, doctor, pharmacist, or any other medical professional, you will have access to special medical surveys. This type of survey offers far more compensation compared to regular surveys. Only a select group is qualified to complete these surveys as they are often related to specific drugs as pharmaceutical companies represent the largest proportion of Brand Institute’s clients. 

What Are the Other Ways to Make Money on Brand Institute?

VIP Program

If you demonstrate a commitment to work with Brand Institute long term, you can qualify for the VIP program. Once you’ve been working with Brand Institute for six months or more, you can apply for the VIP program, providing access to additional perks. This includes being able to log in to view available studies rather than waiting for an email.

To qualify for the VIP program, Brand Institute will review your survey history and match your details with previous survey answers to check your reliability. Upon acceptance to the program, you don’t need to wait for email survey invitations, as VIP members can log into the website to access available surveys. 

Invite Friends

Brand Institute also operates a referral program. This is only open to VIP members, but you can earn money for referring friends and family members to join the site. However, the actual rewards are unclear, as you will only find out about the referral benefits when you have someone accepted to the platform. 

How to Redeem Points with Brand Institute?


One of the payment options for Brand Institute is PayPal. You can enjoy almost immediate payment, as your payment will be issued automatically when the study fully closes. This means that you don’t need to worry about minimum thresholds or cash out limits.


The other payment alternative is a check. Again, there is an automatic issue of payments when the study fully closes. However, you should be aware that checks can take a while to arrive. 

What are the Brand Institute Pros & Cons?


  • Referrals are only open to VIP members, but they are a good way to supplement your earnings and introduce friends and family to this impressive platform.
  • Since payments are automatically sent out after a survey closes, you don’t need to worry about minimum thresholds or your earnings expiring.
  • Since the surveys are predominantly in the medical field, the surveys tend to be more engaging and interesting compared to other sites.


  • Unfortunately, due to the specialized nature of the platform, there are fewer surveys available. Even if you match the criteria, you are likely to only receive one or two invites per month.
  • The website does have a very basic design, and some sections, such as the FAQ page is only available after you sign up.
  • While this platform is great for those working in the medical industry, it is not as good for other people. 

Is Brand Institute Worth it?

Brand Institute is a legitimate and established company working primarily within the medical community. Brand Institute review comments confirm that the platform pays as promised and does not have misleading information. 

If you’re working in the medical field, this is a great platform, and you’re more likely to receive an invite for higher paying surveys. However, even if you’re not a medical professional, it is worth signing up for the occasional survey, but even if you match the survey criteria, replacing a full time income is not feasible. 

Brand Institute Alternatives

Brand Institute FAQ

How to contact Brand Institute customer service?

Brand Institute has a number of ways to access customer support. There is a contact page on the website, phone number, email, and postal address to access the support team. Brand Institute is also active on social media platforms, where you can send a direct message.

Is Brand Institute free?


Can you fill Brand Institute surveys with mobile app?

No, Brand Institute does not have an app, and it is website only.

Brand Institute

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